by admin | May 3, 2024 | Blog, News, Uncategorized
Print advertising remains a powerful tool for reaching and engaging with audiences. To create effective print advertisements that resonate with your audience, it’s helpful to follow a strategic approach. Here are seven tips for getting great results: Define...
by admin | Mar 25, 2024 | Blog, News, Uncategorized
We’ve all heard the statistics—your current customers are far more profitable than new customers. Nearly two-thirds (65%) of brand purchases come from repeat customers. Even a slight increase in customer retention increases overall company profitability...
by admin | Feb 29, 2024 | Blog, News, Uncategorized
Consumers are demanding eco-friendly products and services, and studies increasingly show that they are willing to pay more for them, too. With this surge in demand for sustainability, it’s tempting for companies to over-state the sustainability of their products....
by admin | Jan 29, 2024 | Blog, News, Uncategorized
Do you treat your customer acquisition and customer retention mailings the same? If so, you should reconsider. The two groups are quite different and should be marketed differently. Let’s take a closer look. Customer Acquisition Mailings Customer acquisition mailings...
by admin | Dec 15, 2023 | Blog, News, Uncategorized
Have you added social media to your multichannel mix? Intelligent businesses are combining direct mail and email, but social media? That’s for doomscrolling over your morning coffee, not for marketing…or is it? It is! Innovative brands go where their customers...
